Sugar Creek Hat Co. · Hat Guide

Find Your Fit.
Find Your Shape.

You don't need to know every piece of hat-making terminology before ordering a hat. This guide will help you understand sizing, fit, crowns and brims before we talk.

Start Here

Find Your
Hat Size.

A good hat starts with a good fit. Measure your head where the hat will naturally sit, then use the chart below as a starting point.

If you're ordering a custom Sugar Creek hat, we'll talk through sizing and fit with you before we build it.

Hat Size Reference
Letter Hat Size Head (in.) Head (cm)
XS 6⅜ – 6½ 20 – 20½" 51 – 52
S 6⅝ – 6¾ 21 – 21⅜" 53 – 54
M 6⅞ – 7 21¾ – 22⅛" 55 – 56
L 7⅛ – 7¼ 22½ – 22⅞" 57 – 58
XL 7⅜ – 7½ 23¼ – 23⅝" 59 – 60
XXL 7⅝ – 7¾ 24 – 24⅜" 61 – 62
At Home

How to Measure

  1. Wrap a soft tape measure around your head where your hat naturally sits.
  2. Keep the tape level around your head and comfortably snug — not pulled tight.
  3. Note your measurement in inches or centimeters and compare it with the size chart.
  4. No soft tape? Use a piece of string, mark the measurement, then measure the string with a ruler.
Fit Is More Than a Number

Know Your Head Shape.

Two people can have the same head circumference and still need a different fit. Head shape describes the relationship between the front-to-back and side-to-side dimensions of your head.

01

Oval

An oval head has more front-to-back length than width and falls near the middle of common hat-fit proportions.

02

Round

A rounder head has less difference between its front-to-back and side-to-side measurements.

03

Long Oval

A long oval head has noticeably more front-to-back length relative to its width and may need a more elongated fit.

04

Fit Matters

Circumference gets us close. Head shape helps us refine how the hat actually sits and feels once it's on your head.

Not sure of your exact size?

That's fine. Custom orders start with a conversation. We'll walk through fit with you before your hat is made.

Get Help With Sizing
Now the Fun Part

Choose Your Shape.

Crown, brim and brim front work together to give a hat its personality. You can start with a shape you already know or simply show us a hat you like and we'll talk through it.

Sugar Creek Hat Co. hat crown and brim shape reference

Use this as a starting point. Crown, brim and finishing details can be combined to create a hat that feels like your own.

Step 01

Crown

The crown is the upper portion of the hat and creates much of its overall character.

Open Low Cattleman Cattleman Wide Cattleman Ranch Gus Brick Square Top Round Top Diamond Top Gambler Clint Association Puncher Luke
Step 02

Brim

The brim changes the silhouette dramatically — from clean and flat to deeply shaped Western profiles.

Flat Low George Half Taco Relaxed Taco Taco Buckaroo Retro Rolled Come & Go Pencil Roll
Step 03

Brim Front

The front profile changes how the hat frames your face and finishes the overall silhouette.

Pointed Round Square Wide Extra Wide
Choosing a Hat

Felt or Straw?

Both have a place. The right choice depends largely on weather, use and the kind of hat you want to wear.

Cooler Weather

Felt

Felt is heavier and warmer and is built to hold a crisp shape through cooler weather. It's the traditional choice for fall and winter and is the foundation of Sugar Creek's custom felt hats.

Warmer Weather

Straw

Straw breathes and is a natural choice for spring and summer heat, rodeos and long days outside. Plenty of hat wearers keep both felt and straw hats and change with the season.

Hat Care

Protect the Fit.

Leather sweatbands can shrink if a hat is exposed to excessive heat. A hot vehicle, dashboard or direct heat source can change the fit of a hat.

Keep your hat away from excessive heat and store it in a way that protects the brim and crown when it isn't being worn.

Don't Know What It's Called?

That's What the Conversation Is For.

You don't need to walk in knowing a crown name, brim style or exact hat size. Tell us what you like, send us a photo, or describe what you're after. We'll work through the rest together.

Book a Hat Consultation
Custom Sugar Creek hats begin with a phone or in-person conversation.
Sugar Creek Hat Co.

Keep Looking Around.

Shop our hats and explore the current Sugar Creek collection.

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